Minimal tools are something everyone can use without trying to figure out how it works or what all it does. Their functions are easy and do just what they're called.
Ink is for sketches and Pop is for typing notes. No messing around with weird interfaces, just simplicity.
Is your agency long-term BFFs with a particular client? Ad Age wants to hear about it. They've come to the logical conclusion that we all have a lot to learn from stories about successful agency/client relationships that have stood the test of time. If you have a story to share, submit it here.
We often introduce things with a good helping of snark here, but it's time to pause for a hat-tip to a beautifully produced video that shows a glimpse of a world without hate.
This isn't new but it's fantastically encouraging for anyone who has to do presentations. Since you're in advertising and presenting is part of the job, I think you get what I mean.
JWT Amsterdam has just raised the bar for amazing office design. They've incorporated their motto, "Think. Do. Make." into the ultra-modern decor and furnishings of the nineteenth century office building that houses their new offices.